VSBA - Blog , UncategorizedVSBA - Blog , Uncategorizedhttps://www.victoriastreet.org.au/blogs/UncategorizedTue, 28 Jul 2026 23:52:01 +1000http://zoho.com/sites/<![CDATA[On the street, not on paper.]]>https://www.victoriastreet.org.au/blogs/post/on-the-street-not-on-paper.

Funded through the Victorian Government's multicultural trader program and delivered with Yarra City Council, Victoria Police, Collingwood Rotary, Richmond Community Watch and local partners.



Aug 2025

On the street, not on paper.

Funded through the Victorian Government's multicultural trader program and delivered with Yarra City Council, Victoria Police, Collingwood Rotary, Richmond Community Watch and local partners.


Aug 2025

Revitalisation program launched on the street

A launch event bringing traders into the program from the start, with Council, Collingwood Rotary and the Minister's office.

25 BUSINESSES
TOOK PART

Oct 2025

Street safety forum with Victoria Police

Traders told us safety came before everything else, so we ran it first — a direct session on anti-social behaviour, lighting and how to report problems.

12 BUSINESSES
ATTENDED

Dec 2025

Business and marketing workshop

Traders wanted to understand their own marketing and how a stronger street would benefit their business. Run with an external business adviser.

15 BUSINESSES
ATTENDED

Feb 2026

Business law session on hiring and leasing

Practical legal guidance for traders taking on staff or signing a new shop lease, delivered with a commercial law firm.

12 BUSINESSES
ATTENDED

Apr 2026

Parking engagement with the City of Yarra

Working with Council on continuing one-hour free parking, so customers can stay on the street long enough to shop and eat.

IN PROGRESS

2025–26

Four street clean-up days

Volunteer days with Collingwood Rotary and Richmond Community Watch, tackling the presentation issues people judge the street by before anything else.

50 BUSINESS
PARTICIPATIONS

2026

Greening and street furniture

Street furniture design, permits and installation delivered with Yarra City Council, targeting the places where people have least reason to stop.

11 BUSINESSES
INVOLVED

2026

Community mural at Ben Thanh Market

Artist commissioned and residents' approval secured for a major wall piece, with solar lighting so it stays visible after dark.

11 BUSINESSES
INVOLVED

Jun 2026

Business Expo, live entertainment and street wellness

A day of activation combining a trader expo with performance and street fitness, built to test what actually brings people onto the strip.

Get Started Now
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